Perry Belcher
Perry Belcher And The Basics Of Social Media Marketing
The notion of creating a good bond with customers is quite old. It is really important for an online company as it is an on-site company. People are more comfortable buying from people they know, like and trust. You will only gain referrals if a person trusts you enough to pass your name along to their friends. Trust is one of the most valuable foundations when it comes to social media marketing. This is also important for any relationship online.
Perry Belcher has created a concept that revolves around the establishment of trusting relationships between customers and business with the help of social media networks. This idea is called know, like, and trust”. This is idea involves setting up great relationships. You can do this by enabling them to know, like and trust you. This concept will be deconstructed and examined below:
1. Know
Perry Belcher began his social media marketing empire through the use of the social networking platform Twitter. Indeed, there are some helpful guides that will reveal the most effective ways to use Twitter. However, it is still advantageous to develop a strategic plan before you begin with your social medial advertising efforts. It is vital you start on the right virtual foot.
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First, always have a profile picture of yourself in any social networking profile. It is important that the photograph be smart, but not too smart as to create a psychological barrier. Maximize all the Twitter characters available to boost your personal profile and not the product that you are offering. This will bring benefit to the kind of relationship you will have with your clients. Also, you may include a link that will divert them to your blog. However, be careful not to link on your sales website.
One important element that mostly overlooked by business twitter accounts is sending welcome message and message of appreciation to their followers. Following a person is like extending a hand of friendship, and it's terribly rude to not shake that hand. Keep in mind that when they follow you, there are no commitments involved as you welcome them because you are free to follow or block them.
2. Like
Perry Belcher defined this as the “courting stage”. This is the time where you interrelate with others once they reply to your tweets, or vice versa. You might be networking on Facebook. In this case, you can come up with groups concerning your interests. This provides an opportunity to get your online audience both knowing and liking you better. This is important because it will offer some activity to their timeline.
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3. Trust
Trust is built using your blog as this is where you post regularly about things that interest you, as well as the niche content you are focusing on. You need to have links that will divert your friends and followers to your blog. Through this, they can start trusting you.
On your blog, you need to have a different page that will advertise various business and sales opportunities. As more consumers trust you, they will continue to click on the page. This is the key and foundation of productivity in social medial advertising.To wrap it up, social medial marketing can really be helpful. As long as you perform the right procedure, you can make things happen.
