The release of World of Warcraft (WoW) initiated a trend in the MMORPG universe. Teenagers and adults got attracted to its addictive gameplay and open-ended environment. With over 12 million monthly subscriptions, WoW holds the Guinness World Record for being the most-subscribed massively multiplayer online game. It currently holds over 60 percent of the subscriptions in the MMOG market and plans to launch its third expansion pack called Cataclysm. Today, World of Warcraft has reserved a special place in the hearts of MMO lovers.